KASS | IP Experts

Intellectual Property

[17 June 2021] MaGIC: Patent Rights Beyond Malaysia: The Way Forward

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Filing patents can be a daunting process but despite the complexity involved, patent protection has been essential for a wide range of businesses to expand – from local to multinational companies, SMEs or startups. In fact, patent filings in ASEAN have seen a steady increase since 2013, and this, combined with the growth in Foreign Direct Investment (worth US$155billion in 2019) shows the positive impact of a burgeoning IP regime on businesses in the region.

So, if patents are critical in your business expansion, your strategy should include:

✔ Should you file in other countries?
✔ In which countries should you obtain a patent?
✔ What is the most efficient route to go about obtaining patents in other countries?

Plan your patent strategy to grow your business by leaps and bounds. Join us in our upcoming webinar and we will help you develop an effective strategy to obtain patent rights within and beyond Malaysia.

[Free Webinar] Patent Rights Beyond Malaysia: The Way Forward.
📅 17 June 2021 (Thursday)
⏰ 3.30pm – 4.30pm
📌 Register now at https://bit.ly/MaGICWebinar17

[19 May 2021] FREE WEBINAR on Copying from the Internet: Are YOU doing it?

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As a creator, inspiration fuels your actions. When coming up with content, chances are you would go online to gather ideas and to be inspired. But are you simply copying? And is what you’re doing lawful?
As IP experts, we’ll help you stay out of trouble and understand:
🖍️ How to use material you find online
🖍️ When is copying considered copyright infringement (and when it’s not)
Do right and fear no man. Join Saowanee Leewijitsin in this upcoming webinar and learn to use IP rights to your advantage in your content creation journey!
[Free Webinar] Copying from the Internet: Are YOU doing it?
📅 17 June 2021 (Thursday)
⏰ 4.00pm – 5.00pm (Bangkok time)
📌 Webinar will be conducted in the Thai language
Register now at https://bit.ly/2QBZj4f!

 

[15 June 2021] FREE WEBINAR on How to Create a Strong and Awesome Trademark

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You’ve developed a product, and now you need a catchy trademark to quickly bring in customers. Coming up with a trademark that resembles a popular brand to appeal to their market share may seem like a good idea, but is it really?

Earlier this year, Shell had its trademarks infringed in China when China-based companies North Shell Company and Jianchi Company were found selling automotive lubricants using similar-looking marks. Upon deciding that the marks were confusingly similar to those of the global oil and gas giant, the Beijing Intellectual Property Court awarded USD851,000 to Shell in damages!

All companies, big and small, will be exposed to infringement risks. The key is to make sure you secure a trademark that is distinct and strong. For your business to be firing on all cylinders, especially when it comes to your trademark, join us in our upcoming webinar to understand:
💡 How your choice of a trademark can dictate the life of your business
💡 The best types of trademarks from both a legal and marketing perspective

[CLJ Webinar] How to Create a Strong and Awesome Trademark
📅 15 June 2021 (Tuesday)
⏰ 3:00PM – 4:00PM MYT (UTC/GMT+8)
🎟️ Free Admission

Register here: https://us02web.zoom.us/webinar/register/WN_lIvYNIKDSR6ODu_0dN-0dA

[18 May 2021] MaGIC: How to Create a Strong and Awesome Trademark

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Your trademark is the face of your brand. First impressions count, and the strength of your reputation and ability of your brand to resonate with customers often rests on having a distinct and memorable trademark and using it properly in the course of your business.

But how do you select an amazing trademark that not only lingers in your customers’ minds but is strong enough to stand up in a Court dispute? In this session, you will discover:

💡 How your choice of a trademark can dictate the life of your business
💡 The best types of trademarks from both a legal and marketing perspective

[MaGIC Webinar] How to Create a Strong and Awesome Trademark
📅 18 May 2021 (Tuesday)
⏰ 3:00PM – 4:00PM MYT (UTC/GMT+8)
🎟️ Free Admission
🌐 Register here: https://bit.ly/MaGICWebinar12