Archives for March 2014
By Vincent Teh
WARNING: The following article contains pervasive language and trademarks that are highly inappropriate. Reader discretion is advised.
Sex sells. Who could forget Brook Shields’ “Do you want to know what comes between me and my Calvins? Nothing!” referring to the (rather unhygienic) lack of barrier between her Calvin Klein jeans and herself. The ladies are unlikely to have missed the Guy Ritchie directed video of David “Goldenballs” Beckham running around the suburbs of LA in nothing but his H&M undies. If they did, they would definitely not have missed the Super Bowl advert of David lighting up the New York skyline in nothing but his H&M undies before he snagged them on a door frame and was thus conveniently and gratuitously liberated, showing us the inspiration behind his nom de guerre.
To play our part in the support and growth of business communities, we have regular IP awareness sessions to educate and guide those interested to identify, protect and exploit their intellectual assets. Here’s a look at what we did in 2013: